More than 200 items belonging to Diana, Princess of Wales, are set to be auctioned this summer, providing what organisers describe as “a window into a moment in history.” The sale is part of Julien’s Auctions’ event titled Princess Diana’s Style & A Royal Collection, which will take place on Thursday 26 June. Bidding opens on 20 May and will feature an array of Diana’s garments, aiming to celebrate her timeless style and preserve her legacy.
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Martin Nolan, co-founder and executive director of Julien’s Auctions, said: “Princess Diana holds a special place in the heart of Julien’s Auctions, and we are honoured to continue to preserve her legacy, telling her story through the pieces that defined her elegance, grace, glamour, and spirit.” He described the collection as “the most significant offering of her wardrobe ever presented at auction,” with each piece serving as a tribute to a woman whose humility and warmth continue to inspire globally.
The sale will also include clothing and artefacts from wider British royal history, featuring items once worn by the Duke and Duchess of Windsor, Queen Elizabeth II, the Queen Mother, and other royal figures dating as far back as the 19th century. Previous auctions have seen one of Diana’s gowns fetch $1.14 million (£889,000), while a pair of her shoes sold for $390,000 (£304,000) earlier in 2024.
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Ahead of the auction, members of the public will be able to view the collection at the Museum of Pop Culture (MoPOP) in the United States as part of a new collaboration with Julien’s Auctions. The Museum of Style Icons (MOSI) in Newbridge, Ireland, will also host an exhibition from mid-May to mid-June 2025. A portion of proceeds from the sale of Diana’s items will go to Muscular Dystrophy UK. The live auction is scheduled to begin at 10:00am Pacific Time at The Peninsula Beverly Hills.
