An Italian millionaire who had planned to relocate to London and invest in the UK has said he abandoned the idea within weeks due to what he described as the “horrible” state of the country. Eduardo Biasi, originally from Milan, intended to stay for six months before making a permanent move, but now claims he will “never invest a penny” in a nation he once admired. Expecting opportunity and strong business networks, the 26-year-old instead reported encountering rising costs, thefts carried out by criminals on bikes, and a sense of persistent unease on the streets.
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Biasi, who built his career from delivering pizzas for a few euros an hour, said London initially appeared promising thanks to its locations for content creation and its professional contacts. However, he was shocked by both prices and what he viewed as soaring crime levels. He recounted seeing repeated phone thefts and said he felt unsafe even when not wearing luxury items. He argued that the problem extended beyond street crime, claiming the UK felt “closed off” since Labour took power, and suggested that the political climate discouraged entrepreneurial ambition.
The businessman had moved to Britain intending to expand his digital investment platform, Beef Profit, after amassing over a million followers online. Yet after only two months he left the UK for Dubai, which he praised for its rapid pace, tax system and sense of optimism. From there, he has grown his client base to more than 2,000 users, offering tools and guidance for novice investors. He described his journey from pizza delivery worker to entrepreneur as a reminder of the importance of persistence and seeking opportunities “in unexpected places”.
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Now living in a penthouse in one of Dubai’s landmark towers and maintaining a busy lifestyle filled with networking and business events, Biasi said his family had ultimately become supportive of his success. He contrasted his current sense of “feeling unstoppable” with the fear he said he experienced whilst living in London. For him, the decision to leave the UK marked a turning point that reinforced his belief in taking risks to create a better future.
