More than 50 countries have reportedly reached out to the White House for trade talks following sweeping tariffs introduced by President Donald Trump. While the measures, which took effect last week, have wiped nearly $6 trillion off the value of US stocks, senior American officials argue they have strengthened the nation’s hand on the world stage. However, the international response has been far from enthusiastic, with China retaliating immediately and the European Union indicating it may soon follow suit.
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US Treasury Secretary Scott Bessent claimed that over 50 nations had initiated negotiations with the United States, though no specific countries or terms were disclosed. British Prime Minister Sir Keir Starmer has responded by promising to “do everything necessary” to protect UK national interests. He also committed to using industrial policy as a shield against economic instability, describing this moment as a “new era” for the global economy. Writing in the Sunday Telegraph, he urged calm and focused negotiation as Britain adapts to the shifting trade landscape.
The tariffs, including a 10% duty on global goods and a 25% levy on foreign cars, have already impacted British firms. Jaguar Land Rover announced a pause in US-bound shipments to reassess trading strategies. The UK Government has pledged to accelerate domestic plans to boost industrial competitiveness, with further measures expected from Downing Street this week. Chief Secretary to the Treasury Darren Jones stated the UK must act “further and faster” in support of British business.
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Sir Keir spent the weekend in talks with global leaders, including France’s Emmanuel Macron and EU Commission President Ursula von der Leyen. A Downing Street spokesperson confirmed consensus among European leaders that this marks a new chapter for the global economy, one that demands unity and strategic coordination. The EU has pledged to respond with proportionate countermeasures, while the UK braces for the fallout of escalating tariffs – some of which will rise as high as 49% for certain South-East Asian imports. As the international community scrambles to adapt, Trump’s message to Americans remains stark: “hang tough”.
